Sustainability and wellbeing are central to consumer’s choices
Environmental protection through Efficiency
The realization of the new processing facility is a good example. The new building is a GPR building. This means that all used materials are recyclable and the building is energy-efficient and makes use of sustainable power.
As the entire processing process takes place under one roof, Van Rooi Meat BV reduced the number of food miles, the number of transport kilometers needed to further process the meat.
Agreements have also been made concerning transport; it may take at most six hours. Furthermore, castration would be stopped in 2014, instead of 2015. Stricter controls would take place concerning the pigs’ drinking water. Better water means that the pigs are less likely to get ill, which improves the quality of the meat.